Analysis and controll of the access to your homepage
Analysis of log data on web servers
Who browses the web, leaves marks. This also applies for the visitor of your internet presence. Every page view is listed in the log data on the web server and can be evaluated with specific tools (software).
Internet-Service-Provider (Webhoster) offer simple and graphical evaluation of the log data, so that the hosts can view the activities of the users.
For those, who want to get into detail professional evaluation software can inform you what is happening on the web server and account. These information are very useful and should be used to optimise your internet presence.
To know, what the user does
If you know the interests of your useres, you can optimise the content of your internet presence accordingly - eg. position new products and services more efficiently.
The needed information is provided by the log data of the web server:
- How many page views per day, week, month, year?
- From which countries do the visitors come?
- 'How many times certain pages get visited?
- How long are the users staying on the homepage?
- Which data is downloaded?
- Which search engines deliver the most hits?
- Which keywords in the search engines lead to the success in finding?
- Which are the introduction and exit pages?
- How many times contact forms are completed?
- Which errors occur?
- Which web browsers do the visitors use?
- and much more