Flyers and Booklets

Information flyer

The main characteristics of flyers include low manufacturing and production costs with the highest possible circulation. Therefore, Flyers are usually used for simple service and product providers to be distributed in large quantities or sent by post.

The most common format for a Flyer is an A4 sheet, which is printed on both sides and folded afterwards, to create different final formats - eg the size of a letter.

Quality booklets

Compared to letterpress, booklets don't have a classic cover and can be printed on strong paper. Booklets usually contain less than 64 pages and can be produced in different sizes and versions. In addition, a brochure can contain different types of paper - eg transparent inserts.

To bind the printed sheets, paper-fastener is commonly used, but it also can be bond by using glue or by wire-o binding. Subsequently applied gloss or matt lacquers refine the product and provide significantly lower abrasion.

Page number is divisible by 4

Whichever overall level printed products have, because of technical reasons the number of pages must be divisible by 4. If this does not apply the booklet has to be filled with blank pages.